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Tourism translation: the heart of your marketing strategy
Specific Translations

Tourism translation: the heart of your marketing strategy

Having an effective marketing strategy is essential for the success of a business. This should include adapting any materials relating to your products or services so that they suit the needs of your customers. For the tourism industry, this is where translation comes in to play. But why is tourism translation so important when it comes […]

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The role of translation in reopening borders to tourists
News & Translation

The role of translation in reopening borders to tourists

The global pandemic has had a huge impact on the travel and tourism industry. With the infection rate constantly fluctuating, translation has become an essential tool for ensuring the safety of both local citizens and international travellers. Globalisation has meant that over the last few decades, more and more people have been able to visit […]

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Translation in the new post-pandemic world
News & Translation

Translation in the new post-pandemic world

The COVID-19 pandemic has had a huge impact on our society, bringing about an entirely new way of working and living. From the medical field and governments, to shops, restaurants and schools, everyone has been affected by it. People resorted to online shopping for all their basic needs, which meant that small businesses had to […]

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The importance of tourism translation
Specific Translations

The importance of tourism translation

Thanks to globalisation and the development of transport, the travel and tourism industry has greatly expanded over the years. With more people than ever travelling the world, tourism has boomed and the sector now plays an important role in economies worldwide. Despite these advances, there is still one major obstacle facing the tourism industry—the language […]

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Translation of tender/ bid documentation
Specific Translations

Translation of tender/ bid documentation

At Intertranslations, we translate tender documentation and proposals in all European, Asian and Arabic languages. Working with a team of specialist translators who are native speakers of your target language, we can translate full solicitation packages for tenders. This includes RFPs, RFQs, ITTs, and ITBs, as well as terms of reference, technical specifications, templates, and […]

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Translating Your Email Campaigns to Suit Your Local Markets
Specific Translations

Translating Your Email Campaigns to Suit Your Local Markets

Digital marketing channels like social media, SEM, PPC and emails are playing increasingly important roles in promoting brands, products and services. Email marketing is one of the longest standing channels around and should be a core part of any international digital marketing strategy.  What is an email marketing campaign? Email marketing is a digital marketing […]

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What are the benefits of transcribing your podcasts?
Τranscription

What are the benefits of transcribing your podcasts?

When making podcasts, audio transcription is a great way of engaging a wider audience without needing to create new content. This makes transcription a cost-effective solution for reaching more people. Let’s take a look at what podcasts and transcription are, and the benefits of bringing these two together. What exactly is a podcast? The word […]

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Why choose localisation when translating marketing content?
Localisation

Why choose localisation when translating marketing content?

When expanding into international markets, brands need to adapt their marketing and communication strategies to suit the countries they wish to target. While it is possible to create entirely new marketing campaigns, this approach requires a lot of effort and resources. Alternatively, brands can translate their original marketing materials using a process known as ‘localisation’. […]

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Why is legal translation important for businesses?
Specific Translations

Why is legal translation important for businesses?

Legal translation is a highly specialized type of translation since it is applied to the legal field. It combines a deep knowledge of the source and target languages and the mastery of legal terms. Companies as well as also private individuals might resort to translation agencies at one point. This type of translation is not […]

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Tapping into Machine Translation
Machine Translation

Tapping into Machine Translation

Machine translation technology increases productivity and helps you reach a global audience faster than ever before. Here’s how. What is machine translation? Machine translation (MT) is an automated translation produced by specialist computer software. Although it once had a poor reputation, advances in machine learning and language technology mean it now plays a key role […]

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